Agency 3.0

WIRELESS WEEK: Being Peter Adderton.

July 1, 2008
OK, so the CEO isn’t exactly John Malkovich. But can you imagine that he might be the John Malkovich of wireless? SAN DIEGO – Remember Peter Adderton, the helicopter-flying guy who was at the top of Amp’d Mobile before it went out in a blaze of fire? He’s still in the mobile industry, but...
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by press on 7/1/2008 - 17:03PM

AD AGE: William Morris, Media Execs Create "Agency 3.0".

May 21, 2008
Hollywood's oldest talent shop, the 110-year-old William Morris Agency, is partnering with a triumvirate of digital media, wireless and advertising executives to create a joint venture called Agency 3.0, a digital-marketing services company seeking...
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by press on 5/21/2008 - 17:41PM

FIERCE MOBILE CONTENT: Amp'd head Adderton resurfaces with Agency 3.0.

May 21, 2008
Peter Adderton is resurfacing at the helm of digital media firm Agency 3.0,a multi-platform strategic content developer and marketing venture backed by entertainment representation giant the William Morris Agency. Agency 3.0 promises...
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by press on 5/21/2008 - 10:00AM

WORLDSCREEN: William Morris in Digital Media Agency Venture.

May 21, 2008
William Morris Agency (WMA) has teamed with Peter Adderton, the founder of Boost Mobile and Amp’d Mobile, and a team of digital-media executives, to form Agency 3.0. The venture aims to merge technology and content to create...
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by press on 5/21/2008 - 09:53AM

TVWEEK: Adderton, William Morris Launch Agency 3.0.

May 21, 2008
Former Amp’d Mobile founder Peter Adderton has resurfaced on the entrepreneurial circuit via a new venture he’s launching today in partnership with the William Morris Agency. Mr. Adderton and William Morris said they have formed Agency 3.0...
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by press on 5/21/2008 - 09:45AM

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